Starting a new business adventure or growing your existing business is hard work. There is so much you need to do and most of the time it costs money, time or both. I know from experience, as a work at home Mum, time and money are two things I do not have a lot of. So I had to think outside the box and come up with ways to promote and grow my business on little to no budget.Continue Reading →
The balancing act between life and running a small business is a fine line. I’ve read all the blogs about being your own boss, running your own business and working around your family and life commitments. How it’s so easy. You can work your own hours, get paid and life is great. Heck, I’ve even written a blog or fifty about it. Well the last few weeks I have been the centre of that exact subject. And to say it’s been a challenge is generous.Continue Reading →
I say it on my own website and I say it to clients, your website is your shop window. The virtual world doesn’t allow for passers by to stop by your store, wander in and see what you have. You have to get your site out there, entice them in and then hope they stay for longer than the 8 second average visit.
Think of your website as being located in the biggest shopping centre in the world. One of millions of stores vying for customers. How do you get those customers to even find you in the maze let alone actually walk in?Continue Reading →
So often starting your own business or working from home is presented as being an easy option to make some extra money. Contribute to the family income while looking after your kids or between jobs. In reality, this is one of the hardest times to start a business. Your odds of generating an income from a start up business in the first few months are low.
In my experience, the best time to start your own business is while you are still receiving an income from another source.Continue Reading →